County partners with Mkulima young online platform to enable farmers sell produce online for free
The County Government of Nakuru has partnered with Mkulima Young Market Place, an online marketing platform to connect buyers and sellers of agricultural produce.
Farmers in Nakuru County will enjoy the free online service where they can post their produce and buyers can reach out to them, also free of charge.
While signing the MOU Nakuru Governor Lee Kinyanjui said the digital platform will enable farmers reach potential buyers directly.
“The digital platform is attractive to youthful farmers and provides an opportunity to enhance market accessibility by our farmers” Governor Kinyanjui said.
He added that the application of ICT in agriculture has positive effects for farmers in terms of accessing market information and promoting agricultural products.
This partnership will allow the County Government to collaborate with Mkulima young and promote competitiveness of farmers in Nakuru County.
“My administration will continue to embrace and invest in the use of ICT in the agricultural sector,” he noted.